About Sova

BUILT BY FRANCHISE OPERATORS. FOR FRANCHISE OPERATORS.

Sova was founded by franchise marketing executives who had spent years navigating fragmented software stacks, disconnected vendor relationships, and performance data that arrived too late to act on. We built the platform we needed but could not find.

Our Mission
Give every Canadian franchise brand the operating clarity their network deserves.

BUILT IN CANADA

Bilingual, PIPEDA-compliant, and designed for the Canadian franchise landscape from day one.

PURPOSE-BUILT FOR FRANCHISING

One operating layer for campaigns, paid media, vendors, and performance — nothing bolted on.

PRIVACY BY DESIGN

Data minimisation and consent management are baked into the architecture, not added after.

What We Stand For

OUR VALUES

TRANSPARENCY

Every feature surfaces real numbers — no massaged metrics, no hidden roll-ups. Operators see exactly what is happening across their network.

CANADIAN-FIRST

Bilingual support and Canadian privacy law compliance from day one — built for how Canadian franchises actually operate.

OPERATOR MINDSET

Every product decision runs through one filter: does this make a franchise operator's day easier? Clarity over dashboards.

PRIVACY BY DESIGN

Franchisee data stays where it belongs. Franchisors control what rolls up and what stays local.

Early Access

BE FIRST TO BUILD ON SOVA.

We are opening a limited cohort for Canadian franchise brands who want to shape the platform and lock in founder pricing before general availability.